It is one of the most frustrating moments in a dental practice. You, the doctor, have just completed a comprehensive exam. You used your intraoral camera, took perfect radiographs, and clearly explained the clinical necessity of a crown, an implant, or a full-arch case. The patient nodded along, seemingly understanding. Then, you hand them off to the front desk. And as they stand at the noisy checkout counter, with the phone ringing and other patients waiting, they deliver th

As a dentist, your clinical skill is your greatest asset. You can diagnose complex issues, create comprehensive treatment plans, and perform procedures that change lives. But how often does that perfect treatment plan leave your office in the patient's hand, only to disappear into a void of "I need to think about it"? This is the multi-million dollar gap in many practices: case acceptance. You and your clinical team are experts in why a treatment is necessary. But the modern